Sacrebleu!

PRIVACY POLICY

# Privacy Policy

Sacrebleu ! Canelés & Co (“we”, “us”, “our”) is committed to protecting your personal information in accordance with the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth). This Privacy Policy explains how we collect, store, use, and disclose your personal details when you interact with us online or in our physical boutiques.

## 1. What Personal Information We Collect
We collect personal information necessary to fulfill your orders and provide exceptional service. This includes:
– **Contact Details**: Name, email address, phone number, physical delivery address, and billing address.
– **Order & Transaction History**: Details of products purchased, pick-up or delivery preferences, rental agreements, and payment records.
– **Marketing Preferences**: Direct marketing consent, email newsletter sign-ups, and coupon redemption details (e.g., GFW or Review offer confirmations).
– **Website & Online Interaction Data**: IP addresses, cookies, device information, and site interaction data gathered when visiting www.sacrebleu.com.au.

We do not directly store full credit or debit card numbers. All online payments are processed through secure, PCI-DSS compliant third-party payment gateways (such as Stripe or PayPal).

## 2. Sensitive Information
“Sensitive information” includes details such as health information, dietary requirements, or philosophical beliefs. We will only collect sensitive information (such as allergen alerts or dietary preferences provided with your order) with your explicit consent or where required by law, and solely to safely fulfill your order.

## 3. How We Collect Personal Information
We collect personal information directly from you when you:
– Place an order via our online store, phone, SMS, or social media channels (Instagram/Facebook).
– Sign up for our newsletter or redeem promotional coupons.
– Submit a review, enquiry, or customer service request.
– Hire rental items (such as cake stands) requiring deposit and identification details.

We may also receive personal details via authorized third parties, such as third-party delivery platforms or review networks.

## 4. How We Use Your Personal Information
We collect and use your personal details strictly for fair and reasonable business purposes, including:
– Processing, fulfilling, and managing your bakery orders, local deliveries, or Australia Post shipments.
– Communicating order updates, delay notifications, or pick-up windows via email, SMS, or direct messaging.
– Managing equipment rentals and processing deposit refunds.
– Sending direct marketing emails or promotional offers (where you have opted in or would reasonably expect to receive them).
– Complying with tax, legal, and accounting obligations.

## 5. Disclosure to Third Parties
We do not sell, rent, or trade your personal information. We may disclose your details to trusted third-party service providers solely to complete your order, including:
– **Delivery Providers**: Local couriers (such as Uber drivers) and shipping services (such as Australia Post) to ensure safe arrival of your goods.
– **IT & Payment Platforms**: Website hosting providers, payment processors, and automated email communication software.
– **Legal Requirements**: Law enforcement or regulatory bodies when required or authorized by law.

## 6. Marketing & Unsubscribe Options
You can choose to stop receiving marketing emails or communications from us at any time by clicking the “Unsubscribe” link at the bottom of our emails or contacting us in writing at contact@sacrebleu.com.au. Opting out of marketing communications does not affect transactional messages regarding active orders.

## 7. Storage and Data Security
We implement reasonable physical and digital security measures to protect your personal information from misuse, loss, unauthorized access, modification, or disclosure.

Financial records and order histories containing personal information are retained in client files for a minimum of 7 years in accordance with Australian tax legislation. When personal information is no longer required, we take reasonable steps to securely destroy or de-identify it.

## 8. Accessing and Correcting Your Information
You have the right to request access to the personal information we hold about you and to request corrections if it is inaccurate or out of date. We will not charge a fee for making a request, but may charge a reasonable administrative fee for providing copies of records.

To request access or corrections, please write to us using the contact details below.

## 9. Complaints & Inquiries
If you have questions about this Privacy Policy or wish to make a privacy complaint, please contact us:

**Sacrebleu ! Canelés & Co**
Shop 1 – 698/701 Pittwater Road, Dee Why NSW 2099
**ABN**: 43 232 551 682
**Email**: contact@sacrebleu.com.au

We investigate all complaints promptly and aim to respond in writing within 30 days. If you remain dissatisfied with our response, you may escalate your complaint to the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.

## 10. Policy Updates
We reserve the right to amend this Privacy Policy at any time. Updated versions will be published on our website.

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